Mastering the Amazon: Navigating the Currents of E-comm Logistics

What's it about?

‍

In this video, our very own Operations Director, Chris Thomas, is interviewed by Channel X. They dive into the journey of scaling a fast-growing business, using the case study of Beechmore Books. Chris shares the challenges faced as their luxury notebooks and journals brand gained popularity on Amazon, particularly the struggle of managing stock levels and navigating Amazon's complex inventory system. 

‍

From the impact of stockouts and overstocking, to optimising inventory flow using a 3PL (third-party logistics), Chris explains how these lessons led to the creation of Sitruna's consulting and fulfillment services, designed to help other brands succeed on Amazon…and so Sitruna was born! 

‍

Whether you're dealing with stock management issues or looking to grow your Amazon business, this conversation is packed with valuable insights. Watch the full video to learn more!